Why Adding Pictures Makes eBay Bidders Respond Like Crazy
eBay Buyers really like pictures. In fact I would go as far to say the more pictures you include with your listings for your items the more they'll feel compelled into buying their item from you, and not from your competitors. In fact, there are hundreds of buyers who will literally abandon your auction within 5 seconds or less of arriving if they don't find a picture there waiting for them.
I accept adding photo's might seem a bit of a chore. In fact if you have never used them you will be amazed at the additional response and extra sales you recieve as a result of just using simple photo's. Go on you know it makes sense just imagine dozens more people looking at your listings and bidding higher than ever before, now what would that do for your business?
If you want to know why your customer likes to find photo's in your listings you don't have to look far.You will probably have noticed when scanning eBay youself that those listing you tend to have brought from have all had illustrations or photo's.Ask yourself why? I am guessing but it was almost certainly that these listings gave you more confidence in the seller am I right?
Photographs help create a comfort factor for your customers, we associate photo's with honesty and integrity.Most people assume if you are confident enough to share a photo of an item it must be real and in good condition. Few of us would be comfortable displaying a shoddy or worn out item in a photo.
A digital photograph screams out to your customer saying buy me ... imagine I am yours. When searching for an item your customer will be looking to find what they want quickly and with minimum fuss. Often people are pressed for time maybe only having a few minutes to look during a work break or after a busy day looking after the children. Busy people want it now and as time is money they are often prepared to pay that little bit more to get what they want quickly.
But if you want to reap all the benefits of the response pictures can bring, then what should you do? Here are a few simple tips to make your pictures look even better and stand out from the crowd more and just as importantly give out that message of quality and trust.
If it needs more than 1 or 2 photo's to really describe your item properly don't skimp.I accept eBay will charge you for using their service for each image but this problem is easily rectified, all you need is a web hosting account which will only cost a few bucks a month and you can load as many images as you want.
If the thought of writing HTML code send you in to a cold sweat don't panic as it really is quite simple. All you need to do is either use the eBay WYSIWYG editor (this works a bit like a word processor such as Microsoft Word) or you can just use this simple piece of HTML code. Just write this in your description each time you want to insert a picture:
Improve your pictures.You might want to touch up or enhance your pictures, their are several free programs on the net you can find for this just search for 'image editors' in your favorite search engine.Using this type of program you will be able to adjust things like brightness and contrast to show your photo's in the best light possible. I personally use Adobe Photoshop but it is a bit complicated to use so I suggest maybe you stick to a free resource until you are ready to upgrade in your eBay business.
Take better photo's. Buy if you don't already own a digital camera, they are now quite cheap and are worth much more than they cost to your business.The traditional 35mm camera with film really doesn't cut it online.Pay attention to how you take your pictures don't just ignore the background and framing of your photo's .
If you are learning from scratch about photography a lightly single coloured table cloth against a white background is good for starters. I personally use a white or light coloured sheet as a back drop. For lighter items a dark blue or black background will also work well.Be inventive and look at other auctions that attract your attention and how they have taken photo's.
In another article I will be showing you how you can take things up another notch by using the ever popular digital video to put your listings above your competitors even more.
See how to make more money on eBay buy reading my free eBay Secret Reports don't try to sell or buy products on eBay until you read my topeBay tips,foreBay success, which will take you from eBay novice to eBay expert.
This and other unique content photography articles are available with free reprint rights.
About the Author
Rating: Not yet rated